Industry Research

CANNEX is a highly regarded financial research and ratings firm. We leverage our industry knowledge and network to deliver solutions to support your business. CANNEX’s industry-wide insight allows us to identify key product strengths as well as potential development needs.

We provide a number of research services designed to increase product competitiveness, assist new product development and benchmark products against competitors; including:

  • Tailored Research Services
  • Quarterly benchmarking report
  • Gap analytics report
  • Competitor pricing report
  • Historical Data Requests



Tailored Research Services

CANNEX's research team has a proven track record of delivering tailored specific research projects for its customers. Recent projects include:

  • A comprehensive analysis of credit card loyalty programs
  • The development of a new margin lending product
  • An analysis of business lending options for a niche consumer segment
  • The validation of a marketing statement used as the basis for a major credit card campaign launch

Furthermore, CANNEX has a strong reputation for providing specialised reporting and comparison tools for both management and sales teams.



Quarterly Benchmarking Report

The CANNEX quarterly benchmark report is an analysis of the competitive position of an institution’s competitive product position against nine other institutions. CANNEX quarterly benchmarking can be used by institutions looking to:

  • Benchmark product performance.
  • Establish KPI’s for product managers.
  • Understand breadth and depth of product range.
  • Maximize opportunities to win awards and achieve ratings.

Consisting of a detailed executive report and a database with all the underlying data, the report measures ongoing product competitiveness from three valuable perspectives:

  1. Over view of an institution’s competitive position across all product sectors
  2. An executive level analysis of each product sector
  3. A detailed review of each product sector – summarising the performance of an institution’s range of products looking at both features and pricing.


CANNEX Gap Analytics:

CANNEX gap analytics is an essential tool for product managers, marketing and sales teams to identify their products strengths and weaknesses:

Focusing on a specific product relative to your competitor's products, this tool can be utilised to understand:

  • How competitive a product is relative to peers.
  • If a product meets the objectives of the targeted consumer profiles.
  • A product’s star rating result, and if it can be improved.

CANNEX gap analytics can be used by institutions looking to benchmark, re-engineer products, launch a new product or test new products in a particular market segment.


CANNEX Competitor Pricing Report

A weekly report that identifies interest rate changes over the previous seven days. The recipient of the report can choose both the product categories and the competitors listed in the report.

The report is a key tool for product pricing committees.


Historical Data Requests

CANNEX has Australia’s most comprehensive banking product database, with information on home loans, credit cards, term deposit and many other products dating back as far as 1995.

If you require historical information on fees, rates or features please contact us.